Reimagine Fashion
The TechStyle Blog
  • Alyson Hannigan Partners With FabKids To Benefit Corazón de Vida Alyson Hannigan has teamed up with FabKids, the leading membership-based children’s fashion service and personalized shopping site, to donate more than half a million dollars-worth of clothing and accessories to Corazón de Vida, a for-purpose organization providing life changing support for orphaned and abandoned children
    TechStyle Fashion Group
    December 8, 2016
  • Article by Henry Dombey for Recode Kate Hudson isn’t your typical tech executive, but she still dreams like one. The actress-turned-commerce-executive says she wants to see TechStyle Fashion Group, the umbrella company that owns her women’s athletic brand, Fabletics, go public sometime soon. “What’s the goal?” Hudson repeated when Recode founder Kara Swisher asked her
    TechStyle Fashion Group
    December 8, 2016
  • BY Tom Teicholz for THE HUFFINGTON POST 11/2016   A casual visitor to TechStyle’s sleek modern offices, located in El Segundo right off Rosecrans Avenue on a block of gleaming commercial buildings, might think he’d arrived at a digital fashion media powerhouse or a tech start up rather than a successful apparel retailer. Everywhere you look, company
    Fabletics Team
    December 1, 2016
  • Lessons In Leadership From Co-CEOs Forbes Article By Natalie Burg These days, the speed of business is lightning fast. Just ask the leaders of TechStyle, an e-commerce fashion company with four subscription-based brands including JustFab and Fabletics. In just six years, the company has grown to 4 million VIP members and is projecting net revenue of more than $650
    TechStyle Fashion Group
    November 12, 2016
  • It seems wildly counterintuitive: after building a thriving e-commerce company, powered by technology and data science, close customer relationships and tight logistics. You engage millions of regular customers and a significant run rate and then what? Start opening stores? With actual people and actual products in it! Or maybe not so much. At TechStyle Fashion
    TechStyle Fashion Group
    November 4, 2016
  • JustFab is thrilled to announce our official collaboration with one of our favorite instagram trend-setters, Betches! The Betches collaboration will include curated collections selected by Betches creators Jordana Abraham, Samantha Fishbein and Aleen Kuperman, which will include an assortment of apparel, shoes and handbags.   In the words of TechStyle CMO Traci-Inglis, “For JustFab, partnering
    Brittney Barrett, Managing Editor Corporate Marketing
    October 4, 2016
  • Social media folks know it’s all about Facebook Live right now. The broadcast tool, released by Facebook in 2016, embodies what we loved about the platform in 2009, namely the ability to for customers to organically see brand content. Facebook is in early beta for boosted Facebook Live content, but many brands and personalities are
    Natasha Khan, Director of Social Media
    October 1, 2016
  • We’ve been hard at work in the two weeks since announcing the opening of our Oakbrook location and today we share the proof with the world, or at the very least with the residents of Torrance and the surrounding area. Today, we’re proud to announce that Fabletics in the Del Amo mall has opened its doors for
    Fabletics Team
    September 28, 2016
  • We may have founded TechStyle in the South Bay by accident, but we stayed on purpose. Co-CEOs Adam Goldenberg and Don Ressler were in their living room in Manhattan Beach brainstorming ideas when they landed on one that was Just Fabulous ( awful pun intended). When the business grew, and they needed to move off a
    TechStyle Fashion Group
    September 27, 2016
  • JustFab is proud to be the official accessories sponsor for Season 15 of Lifetime’s Emmy-nominated “Project Runway.” The season, which debuted this past Thursday, September 15th at 9pm ET / 8pm CT will include a dedicated JustFab design challenge, promoting our recent expansion into all sizes with #FABForAll. Throughout season 15, JustFab will provide the contestants with all accessories,
    Just Fab Team
    September 21, 2016